Nov 23, 2017: Influencer marketing: Fashion blogger Shilpa Ahuja on her story, business of fashion blogging, views on influencer marketing and the impact of digital media on the future of fashion in India: interview published in Greenroom Buzz. Read the full interview here: From Harvard to Fashion Blogging – Shilpa Ahuja. The interview also touches upon entrepreneurship, social media, behind the scenes work at our fashion blog office, branded campaigns and our philosophy.
Shilpa Ahuja the editor-in-chief of ShilpaAhuja.com, which she founded with the goal of inspiring confidence in the modern working woman through fashion. Other than defining the direction of the magazine, she also writes about fashion & beauty trend forecasts, industry analysis, and opinions.
Shilpa’s work has been published in the University of Fashion blog and Jet Airways magazine. She is also an artist, illustrator and cartoonist. She is also the creator of Audrey O., a comic series that represents the lifestyle of millennial women. She enjoys creative writing and world travel. Her art has been exhibited at Harvard Graduate School of Design and the Aroma Hotel, Chandigarh and been published in Chandigarh Times.
Originally from Chandigarh, Shilpa also has a degree in architecture and has worked in interior project management. She is also the author of the book “Designing a Chinese Cultural Center in India”. Shilpa has a Masters in Design Studies degree from Harvard University.
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